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The Wildness Hidden in the Fingertips
Located in Pordenone, Italy. Cordenons launched a fine paper product in 2012 called “Wild”,
and meanwhile, this special promotional sample book was also released.
This sample book uses animals in the wild as its theme.
It caressingly balances the galloping actions of prairie and the stillness of image on the paper.
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The most obvious feature of Wild is that it contains 35% cotton.
It has a moist and fluffy touching feel and the neutral white surface; therefore, in offset printing, it has a very dazzling performance.
It is quite suitable for any theme that is related to animals or theme that requires emphasis in hand touching senses.
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The highest substance is 850gsm. For embossing and hot foil techniques,
It shows excellent results. Even the hair along the back of the horse’s body can be clearly displayed on the paper.
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It must be mentioned that there is a fluffy feeling when touching the surface of the paper, also the texture contains fibre, hence it creates a feeling that is close to touching the real hair.
In the occasion where the design involves the combination of visual and touching senses, an unbelievably well effect can be achieved.
Just like this zebra pattern, when touching this image a false impression similar to that of touching a real zebra is created. This is the most amazing aspect of the product.
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In Taiwan, hot foil and embossing techniques can have very good effects even in small details.
This is a real example of Wild being used in the Taiwanese printing industry.
It is the director’s design project for a private pet salon. However, the issue that needs to be aware of is that the paper has very high ink absorbency. Other than the need to pay attention in selecting the glue during the laminating process, when using inject printing, the colour plate’s injection rate needs to be adjusted.